itel Mobile Announces its Brand Ambassador and Releases S15 and S15 Pro Smartphones to Ensure the Best Selfie Experience in Low Light

SHENZHEN, CHINA, AUGUST 25, 2019 – itel, a leading mobile phone brand committed to provide budget-friendly, high quality products boasting excellent user experience, has today announced its itel Brand Ambassador in four countries of Africa – Ghana, Cameroon, Ivory Coast, Senegal and launches its latest Selfie series smartphone S15 and S15 Pro in order to bring the best selfie experience to all consumers.

“We are thrilled to announce the partnership with our  itel brand ambassador. Our ambassadors mirrors the values of versatility, perfection and innovation that we steadfastly follow at itel.” said David Lei, General Manager of itel Mobile, “We believe that the mobile communication device that has revolutionized human social life should belong to everyone. Just as our ambassadors delicate to make full use of their musical talent and create lots of great music known to the world that everyone can enjoy in daily life.”

Waterdrop FullScreen Brings a Boundless Horizon in the Palm of the Hand

S15 and S15 Pro adopts the elegant waterdrop fullscreen design. With the 2.5D glass covering, its slight curvature at the edge of the glass display makes the screen more exquisite and more comfortable for one hand operation. The19.5:9 display of both devices allows users to see more, enjoy a bigger vision when watching videos or playing games.

Capture Precious Moment with the Camera of S15 and 15 Pro

The S15 Pro comes with AI triple camera and dual camera for S15. The 8MP main camera helps to capture clear photos, the assistant cameras to create bokeh effects and detect the scenario in order to output a perfect shot. The AI scenario detection function of S15 Pro supports up to 12 different scenarios includes portrait, food, flower, pets and texts. Etc.

Enjoy the Best Selfie Experiences with the Enhanced Features

For front camera, both devices are 16MP and comes with different features to ensure a good quality selfie in low light and capturing most dedicated facial details including:

  • 4-in-1 Big Pixel technology – Sensor to take in more light for a better quality and brighter shots
  • Screen Fill Light technology – Provides softer and more balanced light source than selfie flashlight to create radiant selfie moments at any time of the day
  • AI Face Beauty 3.0 – Able to identify user’s facial details, skin tone and lighting environment to add beauty effects tailored to user’s individual facial details

Be Empowered by the Powerful Performance and Long Lasting Battery

Both devices are packed with 3000mAh big battery with Power Master, it helps to freeze inactive apps and reduces excess caching automatically to save more power that allows users to play and take selfie without worrying about running out of power.

S15 Pro is a 4G LTE smartphone powered by 2GB RAM+32GB ROM octa-core, 1GB RAM+16GB ROM and qual-core for 3G smartphone S15, ensure a fast and smooth experience with more storage available.

Double Security to Further Protect User Privacy

In order to further protect user’s privacy,  S15 and S15 Pro have been upgraded and will come with face unlock and 8 functions fingerprint unlock.

Privacy is one of the key concerns of consumers, the LiveNess Mode on both devices will provides further protection on users’ privacy by bio-detection. Users just need to turn on the LiveNess Mode which requires users’ to eye blinks for authorization to unlock, it helps to prevent other people using portrait of the user to unlock the phone.

Both devices also come with the Screen Fill Light function, allows user to use face unlock even in low light condition.

Experience the Google Gallery Go App on S15

Featuring the new Gallery Go and S15 is the world’s first smartphone to pre-install this brand new offline gallery app from Google. It present a number of benefits to consumers including:

  • A light and fast gallery optimized for Android Go smartphone
  • Smarter storage – Easily find*, manage and storage photos on the device
  • Easier editing – Make user’s photo look their best with auto-enhance

itel S15 and S15 Pro will be rolling out in August throughout Africa and South East Asia market.


About itel

Established in 2007, itel is an entry level and reliable mobile phone brand for everyone. Adopting “Join Ÿ Enjoy” as its brand philosophy, itel’s mission is to provide budget-friendly mobile communications technology to everyone. It democratises technology by giving entry to technology and connectedness to consumers without prior access to it, allowing them to get closer and benefit from their social connections. After more than 10 years’ development, itel has expanded its presence in around 40 emerging markets globally. itel has a product portfolio of smartphones, tablets and feature phones and in 2017, it achieved a landmark sale of more than 77 million devices globally. African Business, an authoritative business magazine in Britain, has ranked itel 17th in the  2018/2019 TOP 100 MOST-ADMIRED BRANDS IN AFRICA ranking. For more information, please visit: