Established over 10 years, itel is a reliable smart life brand for everyone. Adopting “Enjoy Better Life” as its brand philosophy, itel’s mission is to provide budget-friendly consumer electronic products and lifestyle products to everyone. It democratises technology by giving entry to technology and connectedness to consumers without prior access to it. After more than 10 years’ development, itel has expanded its presence in more than 50 emerging markets globally. itel has a product portfolio of smartphones, TV, accessories, electrics, home appliances, laptop and lifestyle products.
WORLD’S LARGEST PRODUCT TEAM
To be a reliable smart life brand favored by the families in emerging markets worldwide.
Aims to provide democratises technology electronic product and lifestyle product which allow consumer to enjoy a better life.
History of itel
Cooperated with famous operator Airtel
First batch of itel VIP stores were set up in Mali, Rwanda, and Nigeria
Entered Bangladesh market
Cracked the India market
Entered Vietnam market
Annual sales volume reached 50 Million
The 51st Africa’s most-admired brand
itel global footprint expanded to around 50 emerging countries
Annual sales volume reached 77+ Million
The 25th Africa’s most- admired brand
Entered Russia and Philippines market
Launched itel Home Appliances and Accessories Products
Entered Pakistan market
Enter Myanmar, Indonesia and Thailand market
First batch of itel Home stores were set up in Nigeria and Kenya
Launched itel Laptop and Electrics Products
The 15th Africa's most-admired brand